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The Light

October 9, 2007

Follow this link to a presentation given to a bunch of music industry execs by Ian Rogers. Ian has been kicking around the digital music scene for a long time and his words are chock full of truth.

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One Comment leave one →
  1. October 9, 2007 5:06 pm

    I love the spreadsheet plus soundfile equals iTunes diagram. This bitch about new technology ruining the music business keeps happening over and over. I’ve been reading a biography of Edison lately. When radio started giving away songs “for free” the entire phonograph industry thought it was doomed. And yet they are still here, even post MP3. Quit complaining and make it better within the context of music listening today! How very Gen-X. Look at the way movie studios started putting all of that bonus material on movie DVDs and sales went nuts.

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